HONG KONG, July 25, 2012 – Macau’s most popular online social community – Qoos.com
has formed an ad network inclusion partnership with Adsfactor, Asia’s leading brand-focused ad network. Qoos.com
has joined the Adsfactor Network and will incorporate various rich media ad units from Adsfactor into its content. This announcement comes in light of Qoos.com’s
implementation of Interactive Advertising Bureau (IAB) standards earlier this year.
With this new partnership, Adsfactor’s advertisers will be prominently featured on Qoos.com
in addition to other sites for the channels selected within the Adsfactor Network. Major brands such as Hyatt Hotels, Venetian Macao, and Singapore Airlines have already received coverage on Qoos.com
as part of their Adsfactor campaigns.
Christine Lau, Country Manager of Adsfactor said “We are thrilled to be partnering up with Ignite Media Group and for Qoos.com
to be included as part of our network. We have always placed focus on partnerships with top quality brands and localized content. Qoos.com
is a key inventory partner within our network and will expand our reach, serving to our advertiser’s specific needs.”
Mark Hammons, Managing Director of Ignite Media Group said “Qoos.com’s
new partnership with Adsfactor will bring more world-renowned brands to Macau, Hong Kong and Taiwan-based users in interactive rich media formats. We are very excited to be featuring top tier brands on Macau’s largest online social community.”
In addition, Qoos.com’s
parent company - Ignite Media Group and Adsfactor will continue to discuss future partnerships leveraging on the strengths of both media firms’ assets and capabilities to further benefit the advertising community.
ABOUT Adsfactor Limited
Adsfactor is the leading independent brand focused Asian online advertising network with presence in Hong Kong and South East Asia. Adsfactor offers online advertising solutions through its ad network that is segmented into various content and demographic channels while providing website publishers with a sustainable way to monetize their advertising inventory through an independent and trusted third party. Adsfactor is focused on brand advertising solutions and owns a Rich Media Suite that enables advertisers to better engage with their target audience.
Adsfactor is a wholly owned subsidiary and the ad network division of leading website advertising representation business, Pixel Media.
For more information, visit http://www.adsfactor.com
is Macau's largest and most used Internet community, with a growing membership in Hong Kong and Taiwan. With popular features such as forums, blogs, news channels, online classifieds, jobs listings information and an online shopping mall, Qoos has grown to become one of the most active online communities in the Greater China region. According to figures from the International Statistical Website -- Google Analytics, the average number of page views is approximately 10 million per month. Qoos is a member of Ignite Media Group.
ABOUT IGNITE MEDIA GROUP
Ignite Media Group (http://www.igniteasia.com)
is a growing media conglomerate of online, out-of-home and print enterprises dedicated to promoting Macau as a premier entertainment destination. The Group includes several market-leading media brands: Macau.com, Qoos.com, Aomen.tv, Destination Macau, EC-Ad, Directel Macau, Prism Productions, New Macau Box Offices, and Ignition, a boutique marketing agency with expertise in digital marketing, event management, public relations, and custom publishing. Ignite Media Group is the exclusive Macau partner of several of Asia’s Leading Media Brands including CNNGo, Groupon, Foursquare, Jiepang, ChinaMobile, Tencent, Youku.com, SINA, and OpenRice.com.